NBA players are using 'tunnel walks' to show off their personal style

When Daniel Solomon was a college student he had a dorm room hustle selling fashion to friends on the men's basketball team.

[{"selector":"#anim-1b655c10-e6f3-4e59-9a7d-961e7ecbcc89 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(46.53015141028427%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-49dcd0d7-544c-4cda-9660-2feed256e87c","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8e637fb7-96e5-4a91-bc97-b8420e31140e","keyframes":{"transform":["translate3d(0px, 155.40015%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

In 2017, Anunoby was drafted by a professional NBA team known as the Toronto Raptors.

[{"selector":"#anim-fd0717d6-82af-4c97-ab49-7853065a7840 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(7.796013811903159%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-b2e306de-046f-4464-bf25-fe9a961fecd4","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4c7727fc-dbd6-4b57-8469-932a666a35e7","keyframes":{"transform":["translate3d(0px, 193.20258%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

At that point, he turned to Solomon for help crafting his off-court looks.

[{"selector":"#anim-165efac7-0705-4495-b7ba-c06085f6e64c [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(14.843749786673241%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-9b6417e4-fc24-498a-b0d6-7a7650db9620","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-16e80bf8-94fc-4e34-812f-e686daddd372","keyframes":{"transform":["translate3d(0px, 193.20258%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

At that time a new generation of basketball players was entering the business of building personal brands.

[{"selector":"#anim-2f66526e-1199-4808-bcf6-54b4605e0d00 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(7.7464786168467095%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-273be507-8594-4819-953b-df28744f9a0e","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d9c1ebf5-1adb-48f4-b3c3-508925a16d6d","keyframes":{"transform":["translate3d(0px, 168.33827%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

NBA legends like LeBron James have changed their game day arrivals to include tunnel walks.

[{"selector":"#anim-1275d42f-2fd7-4bf2-b256-b982981b8e25 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(14.843749786673241%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-13d81cc2-fc16-43ea-b770-bf9b1fd875fd","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-afcbe804-1bd2-4688-bdab-74f366fdb1c9","keyframes":{"transform":["translate3d(0px, 193.20258%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

The tunnel walk came to be recognized as a league comparable to Hollywood's red carpet.

[{"selector":"#anim-4f99984b-0ce9-4fa6-8238-bf2613cc66c4 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(14.843749786673241%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-7145effd-60e7-4ea3-897d-e29329cd8321","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-10b17fa5-c51c-49a3-9e21-2471a173b287","keyframes":{"transform":["translate3d(0px, 168.33827%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

Anunobi and his fellow young players further boosted their style game, trading streetwear staples for high fashion.

[{"selector":"#anim-0aae591f-c83c-419e-92e7-1289c9591bdf [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(27.113970449363755%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-3577bfae-8db6-41b1-999b-67d3d6dd5997","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-091abfa8-dad0-437e-b47f-e25bd56e3d6a","keyframes":{"transform":["translate3d(0px, 168.33827%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

Solomon currently has a lucrative business selling "Fire Fit" to a client roster that includes hundreds of professional athletes.

[{"selector":"#anim-497f5c56-b343-4230-89e5-08549c858430 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(34.179687404002955%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-ed94edb2-9f38-44c4-aa51-e25b71bf68bf","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ea8fa6c9-7801-4063-8f71-9f4da165090c","keyframes":{"transform":["translate3d(0px, 168.61601%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

CLICK HERE TO READ MORE

[{"selector":"#anim-debbd206-866e-4edd-8dab-b90024df4f66 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(27.499999863470876%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-53962304-7d2c-4b1a-8b43-58ca0eda48a0","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ceb4b148-a913-4b93-a1d1-573e3b8c0d91","keyframes":{"transform":["translate3d(0px, 204.29634%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

NBA players are using 'tunnel walks' to show off their personal style

Image Credit - Google

When Daniel Solomon was a college student he had a dorm room hustle selling fashion to friends on the men's basketball team.

Image Credit - Google

In 2017, Anunoby was drafted by a professional NBA team known as the Toronto Raptors.

Image Credit - Google

At that point, he turned to Solomon for help crafting his off-court looks.

Image Credit - Google

At that time a new generation of basketball players was entering the business of building personal brands.

Image Credit - Google

NBA legends like LeBron James have changed their game day arrivals to include tunnel walks.

Image Credit - Google

The tunnel walk came to be recognized as a league comparable to Hollywood's red carpet.

Image Credit - Google

Anunobi and his fellow young players further boosted their style game, trading streetwear staples for high fashion.

Image Credit - Google

Solomon currently has a lucrative business selling "Fire Fit" to a client roster that includes hundreds of professional athletes.

Image Credit - Google

CLICK HERE TO READ MORE

Image Credit - Google